Excellence Cool Crème Permanent Hair Colour - 3.11 Ultra Ash Dark Brown

Excellence Cool Crème Permanent Hair Colour 3.11 Ultra Ash Dark Brown Box Pack
  • Excellence Cools Hero Image V2
  • Excellence Cool Cream Swatch 311
  • Excellence Cools Anti Brass Tile
  • Excellence Cools 6
  • Excellence Cools 5
  • Excellence Cools Shade Range Tile
Product details
NEW Excellence Cool Crème range with its Triple Care Colour Routine. Achieve 100% Grey Coverage with this cool-toned dark brown hair dye. Lasting anti-brass results so you can keep your cool dark brown hair colour for longer.

A cool-toned dark brown hair dye that cares for your colour, scalp, and hair at the same time.

NEW Excellence Cool Crème range with its Triple Care Colour Routine. The ultimate salon like quality ash shades in a cool dark brown undertone. Features Anti-Brass Purple Technology Hair Care (shampoo / conditioner) formulated specifically to be used after your Excellence Cool Crème Ultra Ash Dark Brown permanent hair dye, to reveal radiant colour that stays cool over time (*if the 60ml conditioner is applied after 2 and 4 weeks).

How it works:
1. Protective Cool Colouring Cream: Enriched with Pro-Keratin. Protects the hair as it colours. Rich, long-lasting, cool colour.
2. Gentle pH Post-Colour Purple Shampoo. Delicately cleanses the scalp and hair of excess residue. Smooths the hair and reveals a radiant colour.
3. Anti-Brass Purple Mask. Week after week, it neutralises the unwanted yellow and orange tones thanks to unique technology of purple dyes.

The result?
Healthy-looking cool dark brown hair colour with 100% Grey Coverage and lasting anti-brass results (*if the 60ml conditioner is applied after 2 and 4 weeks).

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Ingredients

Please be aware that ingredient lists for the products of our brand are updated regularly. Please refer to the ingredient list on your product package for the most up to date list of ingredients to ensure it is suitable to your personal use.

1207288- Colouring Crème: AQUA / WATER • CETEARYL ALCOHOL • PROPYLENE GLYCOL • DECETH-3 • LAURETH-12 • AMMONIUM HYDROXIDE • OLETH-30 • HEXADIMETHRINE CHLORIDE • LAURIC ACID • GLYCOL DISTEARATE • TOLUENE-2,5-DIAMINE • POLYQUATERNIUM-22 • RESORCINOL • ETHANOLAMINE • SILICA DIMETHYL SILYLATE [NANO] / SILICA DIMETHYL SILYLATE • CI 77891 / TITANIUM DIOXIDE • 2,4-DIAMINOPHENOXYETHANOL HCl • m-AMINOPHENOL • ASCORBIC ACID • SODIUM METABISULFITE • THIOGLYCERIN • 2-METHYLRESORCINOL • DIMETHICONE • PROLINE • CARBOMER • THREONINE • EDTA • PARFUM / FRAGRANCE. (F.I.L. C202149/1).

1152439- Developer: AQUA / WATER • HYDROGEN PEROXIDE • CETEARYL ALCOHOL • SODIUM SALICYLATE • TRIDECETH-2 CARBOXAMIDE MEA • PHOSPHORIC ACID • CETEARETH-25 • TETRASODIUM ETIDRONATE • TETRASODIUM PYROPHOSPHATE • GLYCERIN.(F.I.L. C202318/2). 1241644 B- Purple Shampoo: AQUA /WATER • SODIUMLAURETH SULFATE • COCAMIDOPROPYL BETAINE • DIMETHICONE • SODIUMCHLORIDE • PARFUM/ FRAGRANCE• HEXYLENE GLYCOL • CITRIC ACID • SODIUM BENZOATE • SODIUM HYDROXIDE • AMODIMETHICONE • CARBOMER • GUAR HYDROXYPROPYLTRIMONIUMCHLORIDE •TRIDECETH-10 • GLYCERIN • SALICYLICACID • GLYCOL DISTEARATE • MICA • LINALOOL • HEXYL CINNAMAL • PEG-100 STEARATE • STEARETH-6 • PHENOXYETHANOL • ISOEUGENOL • COCO-BETAINE • TRIDECETH-3 • CI 77891 / TITANIUM DIOXIDE • BENZYL ALCOHOL • ACETIC ACID • FUMARIC ACID • CI 60730 / EXT. VIOLET 2 (F.I.L. C248857/1).

1241648- Purple Mask: AQUA / WATER • CETEARYL ALCOHOL • BEHENTRIMONIUM CHLORIDE • AMODIMETHICONE • ISOPROPYL ALCOHOL • PHENOXYETHANOL • CI 60730 / ACID VIOLET 43 • BENZOIC ACID • TRIDECETH-6 • POTASSIUMHYDROXIDE • LINALOOL • HEXYL CINNAMAL • CETRIMONIUM CHLORIDE • ISOEUGENOL • BENZYL ALCOHOL • PARFUM / FRAGRANCE (F.I.L. C247697/1).

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How To Use

    1. Add the colouring cream to the developer and shake well to mix.

    2. Apply the mix to your hair, starting from the roots then throughout the lengths and ends. Leave in hair for 30 mins.

    3. Rinse your hair until the water runs clear. Use the Gentle pH Purple Shampoo to remove any excess residue.

    4. Apply a small amount of the Anti-Brass Purple Mask. Leave in for 3 mins then rinse your hair. Use the mask once a week until your next colour for a lasting anti-brass result (*if the 60ml conditioner is applied after 2 and 4 weeks).

    Discover our colour protection hair care range for ongoing care for your cool toned dark brown hair colour.

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FAQ
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Not to mention, sometimes it’s just not possible to get to the salon. That’s where colouring your hair at home comes in. Don’t worry, we get it. Applying permanent hair colour to your own hair can be a bit nerve-wracking but when you’ve got the best <a href="https://www.lorealparis.com.au/hair/hair-colour">at-home hair colour kit</a> at your side there’s no reason to shy away. Need some expert advice to boost your confidence first? Look no further! Whether applying a full head of hair colour, or a root application, keep reading for our simple and easy guide on how to dye your hair at home. Once you’re armed with a few hints from our L’Oreal Paris experts you’ll be rocking salon fresh hair colour in no time." } , { "@type":"ListItem", "position": 3, "url" : "https://www.lorealparis.com.au/how-to-hide-grey-hairs", "item":{ "@type": "Article", "mainEntityOfPage":{ "@type":"WebPage" }, "headline":"How to Hide Grey Hairs", "image":{ "@type":"ImageObject", "url":"https://www.lorealparis.com.au/-/media/project/loreal/brand-sites/oap/apac/au/articles/skin-care/humanity/what-does-reaching-forty-mean-for-my-skin-hero.jpg?rev=db2d4216906e4d1095ee3a70f8d06a9d", "height":900, "width":2000 }, "datePublished": "2020-08-06T00:12:00+00:00", "dateModified": "2024-06-24T11:35:50+00:00", "author": { "@type": "Brand", "name": "L'Oréal Paris" }, "publisher":{ "@type":"Organization", "name":"L'Oréal Paris", "logo":{ "@type":"ImageObject", "url":"https://www.lorealparis.com.au/-/media/project/loreal/brand-sites/oap/shared/baseline/navigationext/loreal-paris-black-logo.svg?rev=a43411e171da48ef888a91b0e2ef7b7c", "width":189, "height":60 } }}, "description":"As we get older finding pesky grey hairs become more and more common. 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It’s most often associated with other words like ‘brassy’ and ‘platinum’ and there’s a common misconception that it is used exclusively for a certain shade of blonde. What if we said that a variety of blonde tones can use this purple-toning shampoo?" } , { "@type":"ListItem", "position": 5, "url" : "https://www.lorealparis.com.au/everything-you-need-to-know-about-purple-shampoo", "item":{ "@type": "Article", "mainEntityOfPage":{ "@type":"WebPage" }, "headline":"Everything You Need to Know About Purple Shampoo", "image":{ "@type":"ImageObject", "url":"https://www.lorealparis.com.au/-/media/project/loreal/brand-sites/oap/apac/au/articles/local-articles/what-does-purple-shampoo-do-and-how-to-use-it__articleimage.jpg?rev=b7e871db599749d6b75f33f6ea3447cc", "height":900, "width":2000 }, "datePublished": "2019-10-08T04:03:34+00:00", "dateModified": "2023-06-20T01:56:14+00:00", "author": { "@type": "Brand", "name": "L'Oréal Paris" }, "publisher":{ "@type":"Organization", "name":"L'Oréal Paris", "logo":{ "@type":"ImageObject", "url":"https://www.lorealparis.com.au/-/media/project/loreal/brand-sites/oap/shared/baseline/navigationext/loreal-paris-black-logo.svg?rev=a43411e171da48ef888a91b0e2ef7b7c", "width":189, "height":60 } }}, "description":"Whether you’re bottle blonde or naturally blessed, everyone knows there’s a fair bit of upkeep required to keep your strands in top colour condition. 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3.11 Ultra Ash Dark Brown
Excellence
Cool Crème Permanent Hair Colour - 3.11 Ultra Ash Dark Brown
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